Looking at barcodes can be a simple every day thing. They are seen on every product sold and we see them everyday but do not register them in our minds, because we are so used to seeing them. When we buy products, society seems to have a robot manner about it, we are directed and influenced by signs and directions, deals on products that make us just consuming identities. I want to explore barcodes and change their meaning. I find them visually quite appealing. They can be taken out of their everyday consumerism context.
By collecting barcodes, I hope to bring together something new to their meaning and not just a product on consumerism.
We ignore everyday things, but I find those things the most fascinating.
Peoples body Language
Sounds in the street
Shops
Advertising
Media
I will explore different ways these things can be portrayed contextually.